The Egotist Briefs: DJ O'Neil

When you think of the great creative agencies in San Francisco, Hub Strategy might not immediately come to mind. Until that is, you see their work. From the current Oakland A's campaign to the Nike 6.0 Ill Mobile, the shop has been cranking out stellar advertising for quite some time - all using a network of uber-talented freelancers and a small full-time staff. And the guy with the vision to set up an agency like this and keep it on the tracks? Hub Strategy CEO DJ O'Neil.

DJ talked to us about his unique agency set-up, creativity in San Francisco, and why he hates that one campaign. You know... that one.