Hub Strategy wins the Chevys Fresh Mex account.

Congrats to Hub Strategy for winning the sub-$10 million Chevys Fresh Mex account. The campaign will focus on elevating Chevys' look, voice and visual communications while also greatly expanding its presence in digital and social media.

"Hub Strategy builds clever campaigns with an eye for high design across multiple platforms," said Lowell Petrie, CMO of Chevys Fresh Mex® . "We’re pleased to be working together and look forward to unveiling major changes to our brand in early 2011."